#12: Grow from 0 to 1000 Newsletter Subscribers
I have a goal 👇🏼
To grow my newsletter from 50 to 1000 subscribers with $0 ad budget before the year ends.
Here's my no-secret game plan.
1. Have a consistent promotion plan for the newsletter.
I can mimic the following creators' tried-and-tested tactics and how they promote their newsletters through socials.
- Justin Welsh has a pre and post newsletter call to action post templates so he can promote his newsletter regularly.
- James Clear shares snippets from his newsletter archives on Instagram to consistently encourage email signups.
- Eddie Shleyner regularly posts valuable content on LinkedIn and shares an invitation to visit his blog or subscribe to his newsletter in the comment section of his posts.
2. Encourage newsletter subscriber referrals.
One of the tactics Morning Brew and The Newsette used to grow their newsletters to millions of subscribers is rewarding subscriber referrals. Thinking of trying this out soon!
3. Cross-promote with other creators of adjacent topics.
I'll be collaborating with other creators so we can promote one another's choice of platform: YouTube channel, newsletter, or podcast. The Dream 100 list would be my best friend when executing this tactic.
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Want to see if this works out? Subscribe here.
P.S. See what I did there? 😉
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Hi, and thanks for reading! I'm Kishly, a cheerleader of creatives and copywriter turned marketing strategist. Bookmark this blog to read my daily atomic essays on marketing, compassionate productivity, creative living, and lifelong learning. Or subscribe to Process, my weekly-ish newsletter for young adults (and the young at heart) in pursuit of wisdom and wonder. ✨